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Elise Jones

Velocitize Staff

Contributor Since

November 2020

Recent Articles

Velocitize Talks: Julio Hernandez of KPMG on the Customer-Centric Experience

Elise JonesMarch 30, 2021

You’ve got to look to the top. Are they really customer-centric? The other day I saw a client’s CEO walk …

Velocitize Talks: Jeff Dance of Fresh Consulting on Content and Smart Machines

Elise JonesFebruary 17, 2021

If I walk down the street, I’m ingesting gigabits of data as a human being and if the computer does …

Velocitize Talks: Jared Mirsky of Wick & Mortar on the Art of Marketing and Cannabis Rebranding

Elise JonesFebruary 12, 2021

User experience and user interface need to be seamless. Technology exists to make our lives more simple. Jared Mirsky is …

Velocitize Talks: Tim Baier of Spiracle Media on Storytelling and Interactive Video

Elise JonesFebruary 9, 2021

The number one question whenever you think about doing a video like this is who is the audience and who …

Velocitize Talks: John Schuster on Brands and the E-Commerce Market

Elise JonesJanuary 29, 2021

If you’re a company that has their values out there, you’re going to have people who don’t like you, and …

Velocitize Talks: Adam Wolf of Wunderman Thompson on Customer Data and Human Behavior

Elise JonesJanuary 21, 2021

If you build a skill with the intelligence of a web service, you can change the web service five times …

Velocitize Talks: Dan Pankraz of Leo Burnett Australia on Behavioral Science and Design

Elise JonesJanuary 12, 2021

Our focal point is very much around understanding how we can generally help people. You can only do that if …

Velocitize Talks: Nick Katsivelos of Microsoft Design on Inclusive Design, Smart Risk and Automation

Elise JonesDecember 21, 2020

When you start to look at who’s excluded, you find ways that you can make your products better and have …

Velocitize Talks: Caron Cooper of CannaSiteCo. on the Competitive Cannabis Marketplace

Elise JonesDecember 14, 2020

We developed an aversion to paying for something that we thought we could do ourselves, that we could figure out …

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