Why Biometric Testing is a Digital Marketing Game Changer We all know by now that understanding your target audience is …
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More Than Words
Are your videos successful? This seemingly simple question often vexxes marketers. The problem isn’t a dearth of data — brands …
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Velocitize Talks: Andrew Lindsay of HubSpot on collaboration and reimagining the customer experience
“I’m excited by the fact today there are so many tools for businesses of all sizes to take advantage of …
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You’ve (Still!) Got Email
Though digital historians don’t always agree on who invented email in the 1970s, marketers generally agree that email is far …
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Saving Private Data
GDPR: The Precursor to More Data Regulation A growing number of marketers today see data as a product. Companies that …
As technology continues to innovate rapidly, digital marketing can sometimes be a moving target. Just as you start feeling versed …
“There’s no playbook to what trust and transparency is on social media right now — it is catered to each …
Twenty-five years after the first banner ad, technology reigns supreme and brands are more than just logos. In just over …
The current pace of business innovation is fairly astonishing, to say the least. As a result, it might seem impossible …