Introducing a new product into a crowded e-commerce marketplace can be difficult. It may feel like you’ll never be heard …
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When you search for a topic or subject on Google, you are presented with several types of results on a …
With the many ways you can make money online today—such as affiliate marketing, e-commerce and content marketing—you might wonder if …
All you really have to do, in large part, is to pay attention online because people tell you what they …
If your customers have to jump through hoops to buy your products, they likely won’t complete their purchases. When you …
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Velocitize Talks: Sandy Skees of Porter Novelli on Diversity and Accountability in Marketing
If you say that this needs to happen in society, what are you doing inside your own four walls? Sandy …
When you own an online business, leveraging segmentation can help you market to your customers more effectively. However, creating this …
The Washington Post reported recently that Meta/Facebook feels so threatened by the younger, hipper TikTok that the company hired an …
Who are we as strategizers? Who are we as role players? We get to play around with our own identity …