The great benefit of digital technology is not in the tools and buzzwords, but in the ability to bring factors …
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Digital natives have new expectations of technology, and new ways to relate to digital and social media. They are “inherently …
Roy Spence remembers when South by Southwest was a little party and people confused Austin with Boston. The co-founder and …
Marketing and media love to predict their own demise, but those reports are exaggerated, says Trevor Hardy, CEO of The …
Polarization has infected society, but tension is not necessarily a bad thing. “Tension is another codeword for balance,” said Tanarra …
The digital experience is evolving into a hands-free future, with voice and images becoming a bigger part of the context …
Technology offers agencies a way to help build trust among consumers in the digital age, said Ben Howerton, co-founder of …
The world of digital agencies has broadened in recent years, as clients and agencies rethink their remit in bigger terms, …
Brands need to come across as authentic and trustworthy to connect with consumers, but they also need to show empathy …