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Joey Held

Velocitize Contributor

About The Author

Joey Held is a writer based in Austin, TX covering all areas of marketing, from digital strategy to content to podcasting like a pro. He hosts the Parks n Wrecked podcast and gets an excessive amount of joy from clever wordplay.

Contributor Since

August 2019

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Recent Articles

Shop Talk: Will Facebook Shops Save Small Businesses?

Joey HeldJune 18, 2020

The unpredictability of the coronavirus pandemic has had a ripple effect throughout the world. Personal health and travel have been …

Remote Control: 7 Side Hustles You Can Do Remotely

Joey HeldJune 9, 2020

While social distancing regulations have been relaxed in some areas, most of us are still in stay at home mode. …

The Last Dance is a MasterClass in Marketing

Joey HeldMay 13, 2020

The story of the 1997-98 Chicago Bulls is already an interesting one. The team had won five championships in seven …

Everyone’s a Thought Leader: Marketing Jargon We’re All Using Too Much

Joey HeldMay 8, 2020

Any brand needs to be able to communicate effectively with its customers, whether it’s an audience of one or millions. …

Why Now is a Pivotal Time for the CMO Role

Joey HeldApril 24, 2020

As brands become more agile, cutting costs and restructuring departments, the chief marketing officer (CMO) role has evolved. In some …

Game On: Marketing Lessons from Board Games

Joey HeldApril 16, 2020

As we all get more accustomed to working from home, board games provide a great mental break. But beyond offering …

Navigating Email Marketing in the Face of a Global Pandemic

Joey HeldMarch 16, 2020

Covid-19, also known as the novel coronavirus virus 2019, was recently characterized as a pandemic by the World Health Organization. …

Nothing But Net: 5 Marketing Lessons From March Madness

Joey HeldMarch 10, 2020

For tips on marketing to stay-at-home fans due to the pandemic, click here. March Madness is one of the most …

Boost Your Brand: 7 Great Benefits of Social Listening

Joey HeldFebruary 18, 2020

This article was updated in March 2022. Social listening consists of three main steps: monitoring, analyzing, and taking action. All …

Make a Big Impact During the Big Game

Joey HeldJanuary 23, 2020

Despite one of the most boring Super Bowl games in recent memory (and perhaps ever), 2019 still brought in 98.2 …

7 Album Promotions & Music Marketing Strategies

Joey HeldDecember 23, 2019

This article was updated in July 2021. Music has a unique way of bringing people together. Whether you’re a 50-year-old …

Zoom In: 5 Lessons on Movie Marketing

Joey HeldNovember 21, 2019

Is there any finer feeling than getting lost in a movie? Whether you’re at the theater or relaxing at home, …

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