Programmatic Ads: 3 Things to Know About the Newest Marketing Trend John HughesJune 1, 2021Serving ads to your most valuable segments is a challenging part of online marketing. Reaching your audience where they spend …
The Permanent Employee: 3 Reasons to Use Chatbots in Your Online Store John HughesMay 24, 2021Running an online store requires a lot of help. Between answering service questions and perfecting the customer experience, it can …
Creating a More Effective Website Design for Small Business John HughesMay 17, 2021This article was updated in March 2023. Running a successful e-commerce business involves a lot more than listing popular products …
Online Shopping and the E-Commerce Store (3 Key Tips to Help You Succeed) John HughesMay 3, 2021It may seem like nearly everything’s gone digital these days. Television, books, and even shopping have been booming online. Fortunately, …
3 Ways to Create Timeless Ads in a Fast-Moving World John HughesApril 27, 2021Culture moves fast. As a marketer, it can be easy to feel overwhelmed when trying to take advantage of fleeting …
How to Avoid Using Tired Cliches in Your Marketing (3 Key Tips) John HughesApril 14, 2021Let’s be honest—communication can be tough. When you’re in a bind, a well-placed cliche can undeniably help. Nevertheless, using them …
3 Simple Ways to Add Professional Polish to Your Website John HughesMarch 24, 2021Earning customer trust is a critical step in most marketing efforts. Building a professional website is a strong start, but …
4 Do’s and Don’ts for Hitting the Right Tone During Tough Times John HughesFebruary 15, 2021Creating advertising that hits the right tone is critical. The stakes are even higher when your audience is on edge …
How to Avoid a Security Breach That Hurts Your Business (and Your Clients) John HughesJanuary 26, 2021You’ve probably worked hard to establish your business. Unfortunately, your success can be disrupted by malicious website tools that aim …
How to Migrate a Website Without Impacting Your SEO Ranking John HughesJanuary 22, 2021As your business website continues to evolve, you may find yourself eventually needing to migrate it to another web host. …
5 Effective Blogging Tips for a Supplementary Online Store John HughesJanuary 19, 2021Running a supplementary online store is a savvy way to generate interest in your business and offerings. However, if that …
Killer Advice for Creating Personalized Customer Experiences John HughesJanuary 11, 2021If you’re looking for ways to better connect with your customers, there are plenty of strategies that could work to …