How Open Source is Creating a New Generation of Digital Marketers Marie DodsonJanuary 25, 2017Open source is consuming the online world. Today it’s a springboard for innovation in digital technology and is backed by …
Featured11 Conferences Every Digital Marketer Should Attend In 2017 Marie DodsonJanuary 20, 2017In the digital age, marketing is evolving at an unstoppable rate, making it difficult for many of us to keep up. …
Google’s Tech Lead Maile Ohye on the Latest in Search & Mobile Marie DodsonJanuary 6, 2017For better or worse, we’re in the middle of a digital revolution. With a staggering amount of websites online, brands today must remain strategic …
Digital Marketing Trends to Look out for in 2017 Marie DodsonDecember 30, 2016We’ve embarked on a new era of digital marketing. One that’s built around creating more customized and immersive experiences. With new technologies …
Greenpeace To Use WordPress To Deliver More Customized Content Experience Marie DodsonDecember 15, 2016Environmental non-governmental organization (NGO) Greenpeace is at the forefront when it comes to driving environmental change. With offices in more …
All Websites Look The Same: It’s Time To Make Yours Stand Out Marie DodsonDecember 9, 2016It’s increasingly important for brands to improve and evolve their website to set it apart from the crowd and to provide …
What’s The Real Marketing Value In VR? Hint: It’s All About Impressions Marie DodsonNovember 29, 2016Virtually reality (VR) has taken digital marketing by storm. VR not only opens up new marketing opportunities for brands but it also …
Black Friday Surpasses Record-Breaking $1 Billion in Mobile Revenue Marie DodsonNovember 28, 2016The holiday season is upon us. For digital marketers, this means leveraging the holiday rush to boost sales and drive …
R/GA Puts Technology At The Center Of Its Creative Process Marie DodsonNovember 15, 2016In Adobe’s 2015 the future of the agency report, the majority (94 percent) of survey respondents talked about increasing their …
What the election can teach marketers about big data Marie DodsonNovember 11, 2016In recent years, big data and analytics have become deeply embedded in the way we make decisions. People rely on …
Storytelling for Marketers: Takeaways from Ad Week 2016 Marie DodsonOctober 30, 2016Storytelling was a huge focus at Ad Week 2016. It is an essential way for companies to break through the noise and …