Mercedes Cardona is a veteran journalist who has worked for media organizations including The Economist Group, The Gannett Co., Crain Communications and The Associated Press. Her writing has appeared in newspapers, websites and magazines worldwide including USA Today, Advertising Age, NBC.com, Essence, The Huffington Post, and many others.
Digital-native programming is maturing and attracting talent, budgets and advertiser money, whether it’s social media influencer content or programs that …