Traditionally, when you think of an organization’s online media presence you assume it means a website and a mobile app. …
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The early line on Super Bowl LII (other than the Patriots’ quarterback having perfect hair under his helmet) is that …
News from the World Economic Forum in Davos, Switzerland has been generally positive for the global economy, but one area …
The year has started on a political note, with the second Women’s March coming up Jan. 20 and the recent …
With the start of the new year, agencies and marketers have something big to look forward to: The Super Bowl …
If 2016 was the year of virtual reality and 2017 the year of artificial intelligence, 2018 is bound to be …
Websites have become much more agile, thanks to the evolution of content management systems (CMSs) that have put design closer …
When Dwayne Chambers became CMO of P.F. Chang’s in 2015, he let the restaurant chain’s emails go to his Spam …
For businesses whose primary or sole sales channel are online, tracking the effectiveness of online advertising is paramount to their …
Recent years have seen an increasing acceleration in innovation in technology. Now, more than ever, there is a fantastic opportunity …
Bob Lord expects to put himself out of a job. The first chief digital officer of IBM Corp. believes that …
Elizabeth (Libby) Chambers didn’t come to the marketing world via the usual path of brand management or agency jobs. Chambers, …