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Eileen Smith

WP Engine

About The Author

Eileen Smith is the editor of Velocitize. She has 20 years of experience in the field of digital media and communications as a writer, editor, blogger and social media manager. Eileen earned her Master’s degree in Journalism from the Medill School at Northwestern University. She enjoys talking about herself in the third person.

Contributor Since

June 2019

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Recent Articles

Can Your WordPress Do This? Introducing Headless WordPress with Atlas

Eileen SmithMarch 5, 2021

There are a number of reasons why businesses choose to build their websites with WordPress. For one, it’s the top …

Velocitize Talks: Liam Brennan of MediaCom on Data, E-Commerce and How to Stand Out

Eileen SmithMarch 1, 2021

If you understand what the consumer’s motivations are and the potential for growth, that data is allowing us to build …

Black Lives Matter: From a Single Hashtag to a Singular Movement

Eileen SmithFebruary 22, 2021

Black Lives Matter, the global movement for racial equality, has recently been nominated for the 2021 Nobel Peace Prize. According …

Velocitize Talks: Ravneet Vohra of Wear Your Voice on Diversity, Gender Bias and Inclusion

Eileen SmithFebruary 4, 2021

I think we do need to advocate, we do need to have a mission behind what we’re doing. We do …

Information Overload: The Covid-19 Vaccine Goes Viral

Eileen SmithJanuary 26, 2021

It’s well documented that social media can be a reliable source of, well, unreliability. According to Smart Insights, global social …

New Year’s Evolution: How Marketing Got Through 2020

Eileen SmithJanuary 7, 2021

2020 was the year that changed absolutely everything. From the mask on our face to sheltering in place, we did …

Velocitize Talks: Cameron Van Orman of Planview on Agile Marketing in a Pandemic

Eileen SmithNovember 12, 2020

In this time, sharing vision and context is critical. I find that marketers crave for and thrive with more context. …

Velocitize Talks: Amy Balliett of Killer Visual Strategies on Why Visual Marketing is the New Marketing

Eileen SmithOctober 27, 2020

Visual content is king but, more importantly, quality visual content reigns supreme. Amy Balliett is CEO and Founder of Killer …

Velocitize Talks: Russell Meyerowitz of Brand Knew on Purpose-Driven Initiatives and Nonprofits

Eileen SmithOctober 19, 2020

As we’re progressing on the technology side, it’s about being able to create those more optimized experiences based on the …

Velocitize Talks: Executive Creative Director Mark Shewmaker on the Human Side of AI

Eileen SmithOctober 13, 2020

The stuff you love the most, that provides you the most value as a consumer, is probably driven by AI. …

Velocitize Talks: Maria Twena of 9thWonder on Connecting With the Hispanic Market & Latinx Consumer

Eileen SmithSeptember 28, 2020

You can lift the whole market in a much more efficient way if you target the influencers and give them …

Grant for the Web: The Future of Web Monetization

Eileen SmithSeptember 9, 2020

In this Q&A, Chris Lawrence, Senior Program Manager for Grant for the Web and nonprofit executive, expands upon the program’s …

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