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Eileen Smith

WP Engine

About The Author

Eileen Smith is the editor of Velocitize. She has 20 years of experience in the field of digital media and communications as a writer, editor, blogger and social media manager. Eileen earned her Master’s degree in Journalism from the Medill School at Northwestern University. She enjoys talking about herself in the third person.

Contributor Since

June 2019

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Recent Articles

Why Your Enterprise Business Needs to Take a Second Look at WordPress

Eileen SmithAugust 20, 2021

Remember when WordPress was mainly known as a platform for bloggers to post daily musings about their cats? That was …

From Browse to Buy: How to Optimize Your WooCommerce Store

Eileen SmithJuly 16, 2021

Let’s face it. An e-commerce website is only as good as its next update. Optimizing your store is an ongoing …

WP Engine Summit 2021: What It Means to Digital Marketers

Eileen SmithJune 22, 2021

This Thursday, June 24th, is WP Engine Summit/2021, a free all-virtual event that digital marketers (or at least those interested …

Is Twitter Blue Worth It?

Eileen SmithJune 21, 2021

I’ve been tweeting since 2007 and, given that Twitter was founded in 2006, I consider myself a pretty loyal user. …

The Global WordPress Economy is Booming

Eileen SmithJune 10, 2021

This article was updated in January 2022. Since its inception in 2003, WordPress has played a fundamental role in establishing …

Post-Covid Marketing in a Post-Covid World

Eileen SmithJune 3, 2021

This article was updated in January 2022. Who is the Post-Covid Consumer? Over the past year and a half, digital …

Q&A with Alicia Dietsch of AT&T on the Impact of Covid-19 on Digital Marketing, 5G and Cybersecurity

Eileen SmithMay 21, 2021

In this interview, Alicia Dietsch, Senior Vice President of Business Marketing at AT&T, shares her thoughts on the impact of …

Marketing Healthcare with Care: The Patient-Centric Experience

Eileen SmithMay 7, 2021

If someone were to ask you which medical testing lab is your favorite, you’d probably have to take a moment …

Do You Speak Voice? Smart Devices, Smarter Search

Eileen SmithApril 23, 2021

Voice search is still (relatively) new, presenting a pretty significant challenge for businesses. Smart devices have their own set of …

Velocitize Talks: Dick Wechsler of Lockard & Wechsler on Media Advertising and Streaming Video

Eileen SmithApril 21, 2021

Five years of consumer behavior evolution took place in five minutes. Dick Wechsler is the CEO of Lockard & Wechsler …

Search Me: SEO for Your WordPress E-Commerce Store

Eileen SmithApril 9, 2021

That search bar on your website is more important than you think—for everything from customer loyalty to conversions. However often …

Velocitize Talks: Sarah Unger of CULTIQUE on Cultural Anthropology and the Human Experience

Eileen SmithMarch 25, 2021

We like to think often of Bruce Lee’s quote, Be like water. Sarah Unger is Partner + Co-Founder at CULTIQUE, …

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