GDPR: The Precursor to More Data Regulation A growing number of marketers today see data as a product. Companies that …
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iQuanti is a data-driven performance marketing firm that differentiates itself by using cutting edge analytics, a robust proprietary tool set, …
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Decoded Advertising began in 2014 as the first truly integrated creative, tech and media ad agency designed to drive better …
Facial recognition involves using facial image scanning to match or authenticate identities and collect data. A number of different technologies …
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Growing Pains for Blockchain
You may not have been able to buy a taco at South by Southwest using Bitcoin, but it wasn’t for …
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SXSW 2019: Grow Up, Technology
The gee-whiz stage of marketing technology is over, and now it’s time for tools such as artificial intelligence to adapt …
When Jean English joined NetApp in 2016, she was set to “write a new story” for the tech company. She …
According to Gartner Marketing Analytics Survey 2018, “marketing departments have staffed up their data analytics teams who spend more time …
The user experience validates the consumer for a brand, said Oonie Chase, executive creative director of design agency frog. “It’s …