Influencer marketing has been surging in popularity over the past half decade, with the market growing by roughly 50% every …
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Creative industries are uniting around mental health as the pandemic takes its toll on America. The month of May this …
In the ad industry, it’s our job to follow social media trends—whether it’s Facebook’s new ad campaign for groups (such …
Influencer marketing isn’t dead but it has evolved, especially for a Gen Z audience. Brands must embrace the new and …
We’ve come a long way in celebrities marketing products. Remember when athletes or movie stars would slap their name on …