Every brand hopes their content will become the next online sensation. But the reality is that true viral content is …
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Understanding your customer is a great way to sell your product. A report by Frost & Sullivan, The Brave New World …
Social media combines marketing, brand awareness, and community engagement with a little bit of human touch. In today’s marketing world …
Augmented Reality (AR) is defined as a technology that overlaps physical and digital worlds. Pokémon Go is a perfect example …
Two hundred and fifty-six high-level European marketers were asked about their view on the future of marketing. In a report …
The purpose of marketing emails to is to create a call-to-action. In order to do that, the recipient of the …
Smart Insights is all about providing businesses with marketing resources to succeed online. In the report Managing Digital Marketing in …
Seasonality can drive consumer behavior, and the slow season — summer — is trouble for marketers. However, Summer Marketing 101, a report by …
The EIO recently surveyed 499 CMOs and senior marketing executives worldwide about their opinion on the future of marketing. A …
There is a common theme in recent marketing news: we are entering a digital age. According to a report by …