FeaturedVelocitize Talks: James Bavington of StrategiQ on WordPress, WooCommerce & WP Engine Eileen SmithMarch 29, 2024
7 E-Commerce Metrics to Track John HughesMarch 28, 2024An essential component of any e-commerce business is performance analysis. Knowing which metrics to track can help you identify weak …
The ROI is in the Mail: Promoting Your Brand Through Email Marketing Elise JonesDecember 10, 202181% of SMBs still use email marketing for customer acquisition and branding purposes. A focused look at email marketing and …
5 Ways to Prepare Your E-Commerce Store for Google’s Page Experience Update John HughesJuly 14, 2021The long-awaited page experience update to Google’s ranking algorithm is currently being rolled out. Once it’s fully live, e-commerce stores …
Beyond Vanity Metrics: The Important Role of Micro Conversions Kristen HicksSeptember 10, 2020You hear it all the time in marketing circles: don’t get caught up on vanity metrics. The metrics that actually …
Do Facebook ‘Likes’ Really Matter? John HughesAugust 11, 2020With almost 3 billion users worldwide and status as the fourth most visited site in the world, Facebook is undoubtedly …
Video Metrics 101: What Brands Need to Know Ayaz NanjiSeptember 9, 2019This article on online video metrics was updated in September 2021. Are your videos successful? This seemingly simple question often …