FeaturedVelocitize Talks: James Bavington of StrategiQ on WordPress, WooCommerce & WP Engine Eileen SmithMarch 29, 2024
Online or On Foot: Gen X Shops Around Eileen SmithSeptember 16, 2022I have written articles in the past about the waning attention Gen X receives from marketers, mostly because I’m a …
Talking About My Generations: How the Pandemic Impacted Digital Behaviors Eileen SmithSeptember 24, 2021The Covid-19 pandemic may well be the defining moment of how Gen Z views the world. But it has also …
Total Eclipse of Gen X: The Digital Habits of the Overlooked Generation Eileen SmithAugust 27, 2021As a proud member of Gen X (born between 1965 and 1980), I’ve felt repeatedly eclipsed by those Gen Z …
Velocitize Talks: Steven Garcia of Team One on Luxury Brands and the Global Affluent Tribe Elise JonesMay 28, 2021We make the familiar strange and the strange familiar. Steven Garcia is the Director of Cultural Anthropology at Team One, …
Velocitize Talks: Dan Pankraz of Leo Burnett Australia on Behavioral Science and Design Elise JonesJanuary 12, 2021Our focal point is very much around understanding how we can generally help people. You can only do that if …
5 Tips for Creating Engaging Video Content for Gen Z John HughesOctober 26, 2020The demand for video content continues to increase, especially among Gen Z. According to a 2018 study, 85% of U.S. …
Digital Democracy: We Can Do This Sally-Ann O'DowdOctober 22, 2020This is the second story in a two-part feature about Vote Early Day and Vote for Your LIfe voting initiatives. …
Whatever Gets You Talking: Mental Health Messaging Sally-Ann O'DowdMay 16, 2020Creative industries are uniting around mental health messaging as the pandemic takes its toll on America. The month of May …
Millennials Both Love & Hate Personalization LuAnn GlowaczDecember 18, 2019Ready for some super Millennial-y Millennial data? IDC predicts that by 2022, market demand for tailored digital marketing experiences will …