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Velocitize Talks: James Bavington of StrategiQ on WordPress, WooCommerce & WP Engine

Eileen SmithMarch 29, 2024

Recent Articles

Online or On Foot: Gen X Shops Around

Eileen SmithSeptember 16, 2022

I have written articles in the past about the waning attention Gen X receives from marketers, mostly because I’m a …

Talking About My Generations: How the Pandemic Impacted Digital Behaviors

Eileen SmithSeptember 24, 2021

The Covid-19 pandemic may well be the defining moment of how Gen Z views the world. But it has also …

Total Eclipse of Gen X: The Digital Habits of the Overlooked Generation

Eileen SmithAugust 27, 2021

As a proud member of Gen X (born between 1965 and 1980), I’ve felt repeatedly eclipsed by those Gen Z …

Velocitize Talks: Steven Garcia of Team One on Luxury Brands and the Global Affluent Tribe

Elise JonesMay 28, 2021

We make the familiar strange and the strange familiar. Steven Garcia is the Director of Cultural Anthropology at Team One, …

Velocitize Talks: Dan Pankraz of Leo Burnett Australia on Behavioral Science and Design

Elise JonesJanuary 12, 2021

Our focal point is very much around understanding how we can generally help people. You can only do that if …

5 Tips for Creating Engaging Video Content for Gen Z

John HughesOctober 26, 2020

The demand for video content continues to increase, especially among Gen Z. According to a 2018 study, 85% of U.S. …

Digital Democracy: We Can Do This

Sally-Ann O'DowdOctober 22, 2020

This is the second story in a two-part feature about Vote Early Day and Vote for Your LIfe voting initiatives. …

Whatever Gets You Talking: Mental Health Messaging

Sally-Ann O'DowdMay 16, 2020

Creative industries are uniting around mental health messaging as the pandemic takes its toll on America.  The month of May …

Millennials Both Love & Hate Personalization

LuAnn GlowaczDecember 18, 2019

Ready for some super Millennial-y Millennial data? IDC predicts that by 2022, market demand for tailored digital marketing experiences will …

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