Launching an e-commerce website can be exciting, especially if you’re passionate about what you’re selling. Still, your site likely has …
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If you run an e-commerce site, you might already consider your customers’ privacy and security a top priority. However, keeping …
This article was originally published in June 2021 and has been updated accordingly. Imagine a world without third-party cookies. A …
For years, the U.S. Congress has been working to pass a bill concerning data privacy and protection. For years, they’ve …
The number of security threats and data breaches in e-commerce sites increases every year. To establish trust with your customers, …
Running an e-commerce site can be challenging, especially when it comes to safeguarding customer data. A data breach can have …
Whether or not you’re leading a team of data scientists or hands-on with the data directly, you need to understand …
We find that really helping clients with customer-centric marketing helps them move away from products that are orientated around business …
AI opens its own set of ethical issues that needs to be addressed. It’s an incredible tool that allows marketers …
In 2020, the General Data Protection Regulation (GDPR) marked its second year of enforcement as a standard set of requirements …
Engaging more with your audience and listening to what they want can actually allow you to either change your purpose …
If marketers had a drinking game, the term “data-driven” would definitely be on the list. For the last few years, …