Voice search is one of the most significant revenue opportunities for business—so why do only 3 to 5% of marketers …
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Recent Articles
The e-commerce industry is constantly evolving as the number of digital buyers continues to grow. In 2020 alone, over 2 …
One of the biggest brand differentiations you can drive is using technology and personalization, being relevant at the right stage …
I believe that digital marketing in general is confusing. So how do you know what works and what doesn’t? A …
People have to experience what personalization is all about. A lot of people that are wary of it probably haven’t …
Voice needs to show up in a really consistent way across every touchpoint. We think very expansively about voice—it’s a …
“The reality is more and more people expect things to be mobile. I think as an industry we need to …
As an agency, in order to remain relevant you have to constantly make an effort to dedicate some time and …
Voice response is a way to engage consumers on a new level, using a form of communication that is a …
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Velocitize Talks: Gianfranco Chicco, European Marketing Director, Lovie Awards, on Creativity
Marketers have to tell stories that engage their audience, and not obsess about pleasing everyone, said Gianfranco Chicco, European Marketing …
The artificial intelligence (AI) revolution is well and truly upon us, and it’s likely to have a significant effect on …
Whatever your business is all about, marketing is likely to be a crucial part of its success. However, effective marketing …