You hear it all the time in marketing circles: don’t get caught up on vanity metrics. The metrics that actually …
SEO & SEM
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Digital marketing, like every other industry, continues to evolve with the invention of new technologies. It’s necessary to keep up …
For most consumers and businesses, the term ‘search engine’ has become synonymous with Google. While that focus is understandable—Google is …
As brands become more agile, cutting costs and restructuring departments, the chief marketing officer (CMO) role has evolved. In some …
Google Home and Alexa are going to be crushing how much website traffic you get and people are just going …
It’s not uncommon to see digital marketing trends focused on how to appeal to Millenials. Often considered ‘elusive’ in terms …
Although it evolved in countless small ways, the core search engine experience stayed the same for many years: A user …
Your customer’s the hero. And how do we tell a story that puts them at the center of the story? …
It’s safe to say that digital marketing has grown significantly in recent years. In fact, by 2025, the software market …
When it comes to marketing, content is king. Consequently, you’ll need a system that can bring tools for marketing, content …
Welcome to Velocitize Talks Encore, a new series where we catch up with some of our favorite industry leaders and …
Marketers are always talking about the next big thing, which can make it hard to discern genuine changes in the …