FeaturedVelocitize Talks: James Bavington of StrategiQ on WordPress, WooCommerce & WP Engine Eileen SmithMarch 29, 2024
Hanging By the Threads: Threads vs. X Eileen SmithSeptember 20, 2023Imagine a social media world without X (formerly known as Twitter and how everyone will always refer to it). That’s …
FeaturedUnlock the Metaverse and Take Your Brand With You Eileen SmithSeptember 30, 2022Think fast: What exactly is the metaverse? That depends on who you ask. One basic explanation is that it’s a …
Stream On: TikTok Buys Into Live Shopping Eileen SmithMay 25, 2022Online retail is already ubiquitous; now live shopping is poised to drastically change the entire shopping experience as we (used …
How to Get Started With Social Commerce (In 3 Steps) John HughesMay 9, 2022If your customers have to jump through hoops to buy your products, they likely won’t complete their purchases. When you …
Video Games: Meta and the TikTok Threat Eileen SmithApril 27, 2022The Washington Post reported recently that Meta/Facebook feels so threatened by the younger, hipper TikTok that the company hired an …
Social Marketing, Advertising and Branding: Facebook First Elise JonesDecember 20, 2021In a new state of marketing report from HubSpot, 40% of marketers responded that they choose Facebook for their social …
Consider the Source: Social Scrollers and the Spread of Disinformation Elise JonesNovember 18, 2021Facebook and YouTube remain the top sources of news consumption although Twitter and Instagram are becoming increasingly popular. How are …
5 Open-Source Social Media Alternatives John HughesNovember 1, 2021Social media plays a critical role in generating leads and building brand awareness. However, there’s also been growing concern around …
How to Run a Successful Facebook Ad Campaign (In 3 Easy Steps) John HughesSeptember 30, 2021In 2020, 10 million advertisers used Facebook to promote their products and services. If you’re not already using this lucrative …
How to Advertise Your Business on Instagram (in 4 Steps) John HughesAugust 31, 2021With around one billion monthly active users, Instagram is one of the world’s most popular social networks. This platform provides …
How to Use Facebook Ads to Their Fullest Potential (4 Key Tips) John HughesJuly 7, 2021If you’ve tried Facebook ads in the past and had limited success, you may be tempted to give up on …
Information Overload: The Covid-19 Vaccine Goes Viral Eileen SmithJanuary 26, 2021It’s well documented that social media can be a reliable source of, well, unreliability. According to Smart Insights, global social …