The Washington Post reported recently that Meta/Facebook feels so threatened by the younger, hipper TikTok that the company hired an …
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Video can increase conversion rates by up to 80%, making it an essential tool in digital marketing. However, many people …
Video is one of the most effective forms of content for driving engagement. As a marketer, you may be wondering …
Have you heard the one about the marketing team behind that incredibly witty campaign that went viral and made people …
Facebook and YouTube remain the top sources of news consumption although Twitter and Instagram are becoming increasingly popular. How are …
Every year when YouTube releases its list of the most viewed ads on the platform, there are some consistent themes, …
Holiday ad campaigns tend to take a similar holly, jolly approach year after year, and often feature familiar sights like …
The 2020 U.S. presidential election was not only incredibly close, it was also incredibly expensive. It’s estimated that $6.6 billion …
The demand for video content continues to increase, especially among Gen Z. According to a 2018 study, 85% of U.S. …