Let’s be honest—communication can be tough. When you’re in a bind, a well-placed cliche can undeniably help. Nevertheless, using them …
brand
Recent Articles
Content marketing is indisputably valuable as a means of informing potential customers of a business’s existence. A blog increases the …
How often have you found yourself feeling trapped in a situation where someone’s talking at you? When you’re faced with …
As consumer concern around privacy issues, sustainability, and worker rights grows, trust becomes more important to business success every day. …
This article was updated in October 2021. Each year as the end of October approaches, brands tend to overwhelm consumers …
Featured
Velocitize Talks: Lizzie Shupak of Curve on the Power of Human Ingenuity and Creative Leadership
“If every single day people are trying new things, sharing what they’ve learned, creating new connections, and joining dots differently—that’s …
Twenty-five years after the first banner ad, technology reigns supreme and brands are more than just logos. In just over …
Your website serves a variety of roles. If you’ve done your marketing properly to drive innovation for your brand, your …
Reputation might not be something you think about in relation to your website, as it’s generally considered a more personal …
The new year is a time to reflect, and that doesn’t just have to be on a personal level. It’s …
In today’s hyper-aware world, companies need to assess the inherent negatives in their business models and address them through innovation. …
A strong brand’s contribution to a company’s success—and its stock price—just keeps growing in importance, and it is forcing businesses …