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Velocitize Talks: James Keeler of whiteGREY on the Brand Experience & Personalization

Eileen SmithOctober 24, 2022

Recent Articles

Funny But True: Using Humor in Digital Marketing

Eileen SmithDecember 14, 2021

Have you heard the one about the marketing team behind that incredibly witty campaign that went viral and made people …

Among the Mayhem: Pandemic Marketing is the New Marketing

Eileen SmithNovember 16, 2021

As weeks turned into months (which felt like years) during Covid-19, businesses had to operate within a foreign environment of …

Velocitize Talks: Tayo Onabule of Luna London on Story-First Thinking & Client Relationships

Eileen SmithOctober 7, 2021

More often than not, if you take the time to listen to clients, you’ll uncover these little gems. Tayo Onabule …

How to Run a Successful Facebook Ad Campaign (In 3 Easy Steps)

John HughesSeptember 30, 2021

In 2020, 10 million advertisers used Facebook to promote their products and services. If you’re not already using this lucrative …

How to Advertise Your Business on Instagram (in 4 Steps)

John HughesAugust 31, 2021

With around one billion monthly active users, Instagram is one of the world’s most popular social networks. This platform provides …

How to Use Keyword Research in Ad Campaigns (4 Easy Steps)

John HughesJuly 20, 2021

Choosing the right keywords is the key to running a successful ad campaign. However, with so much competition in the …

All Inclusive: Marketing to the LGBTQIA+ Community

Elise JonesJune 28, 2021

Over the past year, we have seen increasing awareness of the importance of Diversity, Equity & Inclusion (DE&I) across communities. …

10 Brilliant 2020 Holiday Ads

Ayaz NanjiDecember 15, 2020

Holiday ad campaigns tend to take a similar holly, jolly approach year after year, and often feature familiar sights like …

Charging for Loyalty: Paid Loyalty Programs Are Possible

Kristen HicksNovember 30, 2020

Customer loyalty has become more complicated this year. Consumer surveys show that 55% have switched from a former preferred brand …

Digital Democracy: We Can Do This

Sally-Ann O'DowdOctober 22, 2020

This is the second story in a two-part feature about Vote Early Day and Vote for Your LIfe voting initiatives. …

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Safe, Sane and Healthy: Ethical Video Advertising

Sally-Ann O'DowdOctober 2, 2020

Amy Williams, CEO of London-based ad-tech company Good-Loop, thought she’d have a U.S-based sales team by now. A January 2020 …

Every Vote Counts

Sally-Ann O'DowdSeptember 22, 2020

Velocitize explores ViacomCBS’s voter initiatives. Maggie Blackwell, a 24-year-old teacher in Fort Wayne, Ind., was studying in Mexico in 2016. …

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